For many people — especially those whose favorite team isn’t in the big game — the Super Bowl is as much about commercials as it is football.
But what goes into the process of making a buzz-worthy commercial on TV’s biggest night?
Charlotte advertising agency Tattoo Projects, nestled underneath Camden Cotton Mills Apartments in uptown Charlotte, has been creating TV spots and other advertising elements for national brands since 2006. And, as they love to remind you, they are NOT a tattoo parlor.
Tattoo Projects teamed up with Sheetz convenience stores to create Super Bowl campaign that showcases Sheetz’ food compared to the assumptions of gas station food being outdated and inedible food.
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